Pinch Media
Pinch Analytics
the #1 mobile application analytics solution

Pinch Analytics tells you exactly how your mobile application is used, so you can make it better - and make more money.

Simple, extremely painless integration Track any action, anywhere in your application Catch usage dropoff early and increase audience retention
Measure all types of revenue - paid downloads, subscriptions, advertising, and in-application purchases Available for the iPhone & iPod Touch - and used in thousands of popular applications

FEATURES

Accurate unique user and engagement tracking

By caching and correctly attributing offline events and comparing multiple data points, Pinch Analytics provides unparalleled accuracy when tracking unique users and the time they spent using your application.

Full demographic reporting by age and gender

Pinch Analytics has out-of-the-box support for Facebook Connect and other sources of demographic information, so we can provide fully anonymous statistics on the gender and age of your userbase.

Extensible, scalable event tracking

Pinch Analytics goes beyond simple event counters to thoroughly track any action within your application, providing reports on unique users and total time spent. Our action framework handles thousands of unique actions - use as many as you like.

Get your data when and where you want it

Pinch Analytics includes several methods for data export, from CSV files for local manipulation to full API access for integration within other applications and analytics suites.

Granular, world-wide geographic reporting

Applications using GPS or other location services can optionally receive worldwide geographic usage reporting down to the state and city level. All applications get detailed country-level reporting, thanks to Pinch Media's proprietary mobile IP database.

Smartphone-application-specific features

Device reports. Operating system reports. Application version reports. Jailbroken and pirated installation numbers. Pinch Analytics provides a full suite of reporting unique to and optimized for the smartphone application environment.

FAQ

What is Pinch Analytics?
Pinch Analytics is software that collects anonymous usage data from mobile phone applications, and presents it in aggregated form.
Why should I use Pinch Analytics?
Using Pinch Analytics will provide you with information about how your application is being used, which you can then use to improve and enhance it.
Which platforms are supported?
Pinch Analytics supports the iPhone and iPod Touch. Several other mobile application platforms are being tested - please contact us for more information.
What are specific ways I can use Pinch Analytics?
You could measure which features of your application were being used more than others, so you could focus on them. You could see how quickly users were finishing your game, so you could decide whether to build more content. You could measure the advertising received from an ad network, so you could compare your reporting to theirs. You could choose between ad-supported and paid-application business models by measuring user retention over time. You could understand what operating system versions you need to support. There are many other possibilities.
How do I get Pinch Analytics?
You can get Pinch Analytics by registering an account with us, downloading the software, and installing it in your application. Integration is simple - it takes about five minutes for a mobile application developer.
What does Pinch Analytics cost?
The basic version of Pinch Analytics is free. We may release paid features in the future, but the current version will remain free.

SCREENSHOTS

[image]Action Reporting

Pinch Analytics not only shows how often an action occurred, but the number of unique users it occurred for and optionally how long it took.

Statistics by Action →

[image]Device / OS Reporting

Know at any time what hardware and software your audience is using, so you can support the appropriate versions and devices.

Statistics by Device Type →

[image]Daily Statistics

See daily reporting on a wide variety of metrics, including unique users, new users, and the average length of their sessions.

Daily Metrics →

[image]Geographic Reporting

Pinch Analytics' geographic reporting goes beyond the country level to focus on states and nearest cities.

Geographic Reporting →

[image]Statistics at a Glance

Get a birds'-eye view of your application's cumulative statistics on our easy-to-use dashboard.

Developer Dashboard →

DOCUMENTATION

The Pinch Analytics library is documented thoroughly on our developer portal, along with complete documentation on our advertising library.

Visit the developer portal here:

http://resources.pinchmedia.com/

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DEMO

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NEWS ABOUT PINCH MEDIA

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NEWS FROM PINCH MEDIA

iPod 3,1  July 7

Earlier this year, we blogged about using Pinch Analytics to detect iPhone 2,1 usage and user behavior. That was our first "glimpse" of the iPhone 3GS. Now, we've been noticing an "iPod 3,1" string appearing in our... Continue Reading...

Jailbroken Phone and Cracked Application Stats Released  June 9

Very early in Pinch Media's life, I got an angry phone call from one ... Continue Reading...

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