About
mickikrimmel on April 14th, 2006
My name is Micki Krimmel. I’m the founder of Sugar Packet, Inc., a tiny company with a big mission: To fundamentally change our relationship with material items.
I also work as a web strategist/consultant when I’m not dancing to techno or practicing roller derby. Los Angeles is my primary residence with the Internet coming in at a very close second.
And now I switch to the 3rd person because well, it feels creepy to use so many superlatives when talking about myself.
Micki Krimmel (aka Mickipedia) is well known in the Web 2.0 space for her work in online community, social activism and her popular website and videoblog The Mickipedia Show. She is an expert in social media and online community and a vocal advocate for the free and open sharing of information via the web.
Micki has consulted for various technology startups and media companies to build sustainable communities for authentic conversation and engaged participation. She recently worked as Director of Community for Revver.com, a ground-breaking online video sharing service and the first of its kind to share revenue with video creators. Previously, Micki built and managed the Interactive Department at Participant Productions, a film production company founded with the express mission to engage audiences in movements for social change. While at Participant, Micki created the media company’s first online activist community at Participate.net and led the interactive media efforts for An Inconvenient Truth as well as Participant’s other award-winning films.
Micki frequently speaks at conferences and festivals for web industry professionals. Micki’s writing has been published in the acclaimed book, Worldchanging: A User’s Guide for the 21st Century, .net Magazine, SXSW World and countless online publications.
Before making the leap to the web, Micki received an undergraduate degree in Film Production from Boston University (with a minor in Philosophy) and worked extensively in film production and post-production. She is currently working on several web video shows in various capacities: host, writer, & director.
Micki lives with her boyfriend and the cutest dog in the world in the best city in the world, Los Angeles, CA.
For media inquiries, please contact George Ruiz at ICM.


April 30th, 2007 at 5:21 pm
[...] April Jason06:20 pmAdd comment This girl Micki, has my ear. Sure, she has all the modern tools she needs to tell a great, reasonable story, but the simplicity of this video is what makes it compelling to folks who don’t know the difference. Check it out and let us know what you think. How should we respond to this kind of reasoning? How might we engage someone like this in a way that is friendly and isn’t considered hostile? Read some of the comments and you can see others who feel strongly about the topic as well. [...]
June 20th, 2008 at 9:10 pm
most excellent!
June 21st, 2008 at 2:57 pm
Stunning and smart as a whip. I was quite depressed when I read that second to last sentence.