Incorporating Site Optimization into Your Redesign
Redesigning your online store is certainly about aesethetics, but it's equally important to make site optimization part of the process. CoffeeCakes.com increased traffic and revenues in just a few weeks with an SEO design refresh — and you can too.
[November 18, 2008] PayPal's Global Selling Guide, which launched today, has information on the holiday customs of 17 nations and tips on a variety of topics including shipping, payments, customs and tax considerations. [More PayPal ]
[November 17, 2008] If you want to sell your customized wares online but don't want to go through the process of setting up your own store and payment processing, try using on-demand services such as CafePress. We show you how. [More Product Reviews ]
[November 14, 2008] A recent study says that online bargain hunting through social networking sites is increasing, and reports recommend geo-targeting pay-per-click campaigns to maximize sales. Plus, what's making headlines in Web hosting news. [More E-Commerce News ]
[November 14, 2008] "Index Now" aims to help customers freshen up their results — and increases the usefulness of Google's business offering. [More News ]
[November 13, 2008] FormSpring is a very easy way to accept online payments without the time and cost it takes to manage a full shopping cart application. Plus, you can use the service for contests and other online tasks requiring forms. [More Secure Payment Processing ]
[November 12, 2008] This week we take a look at phpAuction XL Premium 4.0 features, bidCal — a free calendar alert tool for eBay and Auctiva's BuyShield widget. Plus, find out what items you should be stocking in your eBay or alternative Web storefront to cash in on Holiday 2008 sales. [More eBay ]
[November 11, 2008] Dressing up your e-commerce store and promotions with autumn and Thanksgiving accents doesn't take a redesign. Our tips and free tools will help you — and your online store — get in the holiday spririt. [More Web Design ]
[November 10, 2008] Last month, holiday e-mail campaigns were all about segmentation, not blasting. This month it's time to grow your list, build loyalty and capture new subscribers. We show you how. [More Advertising and Marketing ]
[November 7, 2008] EBay insider Ina Steiner explains why eBayers are scrambling to optimize their listings with limited information about Best Match criteria and historic sales data — less than ideal conditions as we head into the holiday shopping season. [More eBay ]
[November 6, 2008] We highlight features of eight free tools that help e-tailers optimize their pay-per-click campaigns. [More Advertising and Marketing ]
[November 5, 2008] Online vendors listing on The SOC Exchange pay just one dollar a month or $10 a year to sell, with no other fees. Plus, eBay security updates. [More eBay ]
[November 5, 2008] Google canceled plans for a search advertising partnership with Yahoo amid opposition from antitrust regulators and advertisers.
[November 4, 2008] Redesigning your online store is certainly about aesethetics, but it's equally important to make site optimization part of the process. CoffeeCakes.com increased traffic and revenues in just a few weeks with an SEO design refresh — and you can too. [More Web Design ]
[November 3, 2008] Our design doyenne Helen Bradley shows you how to add reflections to product shots in Photoshop. [More Web Design ]
[October 31, 2008] New e-commerce services make it easier to go global and cash in on photos and music, plus we have click fraud stats for Q3. And, our pick for most creative online coupon: "The Alcoholic Bailout Package." Cheers. [More E-Commerce News ]
Images in MS Word
By Helen Bradley - [June 2, 2008]
Microsoft Word offers handy tools for working with images.
How to Use Queries
By Helen Bradley - [June 2, 2008]
Learn how to extract information from your Microsoft Access database to answer typical business questions and analyze your data in new ways.
Word Tips: AutoCorrect
By Helen Bradley - [June 26, 2008]
The AutoCorrect and AutoText tools in Microsoft Word can help you reduce repetitive typing and avoid common typos.
Advanced Excel Charts
By Helen Bradley - [June 2, 2008]
Here are five less-obvious tools that bring your charts to life.
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