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Who's Going To Be The Web's Tim Russert?

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russert small.jpgTim Russert's death consumed a significant amount of my attention this weekend. I was saddened because I really liked him personally, even though only knew him via his work at NBC. More important, a big part of the reason I liked him, is that he educated me. He gave me insights that I couldn't get anywhere else.

Now that he's gone, I'm wondering who will take his place on TV. And I'm wondering why there's no Tim Russert on the Web yet. Why hasn't the web platform evolved to a place where compelling and smart video coverage of important people and issues is the norm?

Yes, you can indeed see Meet The Press online, and CNN shows lots of clips on the web. But these are broadcast properties being delivered over the web. There is really precious little web native video journalism – be it about politics, tech, or other subjects.

The web is full of blogs, bloggers, and text. And there is an emerging platform for audio journalism through things like the Gilmor Gang and This Week In Tech. But where are the important video discussions? Yes there are lots of people looking into a webcam and talking. But there is little that really leverages what should be possible, using off-the-shelf Internet technology, webcams, and a bit of production polish.

Indeed some may argue that companies like Revision3 are at the cutting edge of this new revolution. But this is not about one or two companies or shows. It's about how we evolve the overall web platform towards making video a first class citizen of the blogosphere debate culture.

For example, I'd love to see the emergence of web-based panel-type shows with a moderator, where you could actually see the participants, each likely in a separate webcam-enabled location. This type of show has become a staple of broadcast news and information programming. And the technology is now there, through something like Mogulus, to produce such shows with the rough look of something you might see on broadcast.

The ability to pull people across the world into live, moderated video conversation is a big part of what TV currently does so well, and I'd love to see more of it on the web. Seeing how someone responds, what they look like, and what their interaction looks like is hugely valuable to making assessments. Imagine, for example, if we only had raw text or stump speeches to judge our presidential nominees.

The fact that the creator of modern political video journalism has passed is a terribly sad event. But I am hoping that the focus on his passing can at least help us to envision how we can use the web for the next phase of video journalism. There is no silver lining here, but perhaps, at least, a tad of inspiration.

SAI Contributor Hank Williams is a New York-based entrepreneur. The original version of this post appeared on his blog: Why Does Everything Suck? Exploring the tech marketplace from 10,000 feet.,

Photo: Bladerunner009



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14 Comments

Steve Baldwin (URL) said:
The Web is largely a parasitic medium that preys on its vulnerable Old Media host. No single Web-based voice has been able to achieve dominance over the marketplace of ideas because doing so requires a mass-addressed platform.

Still, there are personalities that are brushing against the wall separating the traditional New Media/Old Media. One could argue that Ariana Huffington has successfully parlayed her personality into a genuine Web-based platform for informed discussion, although it's certainly more partisan that we're used to. I'd argue that Josh Marshall (talkingpointsmemo.com) is poised to do the same.

Moving authentic Web-based journalism toward parity with the analog world will take years. The funding issue is particularly nettlesome, because the online advertising model is insufficient to fund original Web-based reporting. Until this problem is solved, the Web will continue to be parasitic, until, of course, the host it relies upon for its survival is destroyed.


Adwait Ullal (URL) said:
GigaOM, no doubt!

Rick (URL) said:
It's going to happen. People are starting to break out on some subjects (Gary V on wine, etc).

There will be the web's Russert. And there will be the web version of Rick Steves. The Martha Stewart, etc.

The biggest issue is $$$. It takes a few minutes to crank out a blog post. It takes several hours to do a decent video program.

Dave said:
I thought Andy over at Beet.tv has been doing some pretty insightful interviews with web and online video movers and shakers for a while now. Guess you gotta know where to look. :-)

Scott Cherkin said:
I have to agree that this is very sad news and I think we all lost a lot with Tim's passing. In terms of thoughtful political discourse and civility, he was unmatched and, as you look around at the partisanship and in-fighting that crowd our airwaves, I don't know who could step in to fill his shoes whether that be offline or online. As a country need this kind of analysis and insight and I don't see it coming from anywhere else. I am hopeful that someone will be able to carry the torch and will be eagerly watching how Meet The Press handles this coming Sunday and onward.

wiseGEEK (URL) said:
i highly recommend bloggingheads.tv - it is an order of magnitude better than anything you could find on tv. imagine - two highly intelligent people with different viewpoints discussing contentious issues while respecting the opinions of those that disagree - thats not too easy to find on tv.

I *think* part of what Hank is talking about is that there's no show with the gravitas and importance of the Sunday talk shows on the Web. You can argue that those shows are less important than they appear, but the point is that all of official politics takes them and their audience very seriously. That doesn't exist on the Web, and while it might, one day, I'm not so sure that it will have to be - for one thing, the "making video talks shows that look like TV talk shows" tend to suck on the Web, imho. But the candidates do get the importance of the Web: Barack Obama was going to do a podcast interview with ESPN's Bill Simmons until network higher-ups killed it.

Erik Schwartz said:
It took 35 years for Tim Russert to become Tim Russert. It's going to take a while.

Alex said:
Try grittv.org.

Laura Flander-produced, original, web-based TV show that largely follows the Meet The Press format with Laura moderating and a panel high-quality guests who you might see on the Sunday Morning shows. Albeit, the show has an unapologetic liberal point of view, but the level of discourse matches if not exceeds that which you might see on any of the networks. And anyways, it's the format we're looking at here. I think the show's a pretty daring move and I can't think of much else like it.

Cyndy Aleo-Carreira (URL) said:
So Hank, why don't YOU do it?

Hank Williams (URL) said:
Cyndy,

Anything is possible :)

Jason Trost (URL) said:
The Hot File at http://hotfile.wordpress.com has some good political commentary. She posts about once or twice a week and gives her take on the latest issues from the campaign trail.

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