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Adweek Directories Online is where you will find searchable databases with comprehensive information on Ad Agencies, Brand Marketers and Multicultural Media. All the information from the Adweek Directory, Brandweek Directory and Multicultural Marketing in America Directory can be targeted by multiple criteria and viewed in detail. Key contact information for personnel and companies can be downloaded to your personal computer. And the data is updated constantly to provide the most current information available. Plus, you get the Adweek and Brandweek print directories at no extra charge when you sign up online for either or both directories.
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The advertising industry is a large and diverse community of advertising agencies and advertisers. Adweek provides online advertisers with a directory featuring ad agencies, brand marketers, and multicultural media designed to provide a wide-range of pertinent information to those who need it.
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Community
Ad Value Ratio: The New Metric System
The agency community hasn't been in a hurry to answer the ultimate question of accountability: Does our advertising actually work?
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Did China Rediscover Its Soul?
In my 2005 book, Billions: Selling to the New Chinese Consumer, I asked whether the Middle Kingdom would summon enough courage to show the best side of itself.
Read Full ArticleMore Guest ColumnistsCHIEF MARKETING OFFICERS SUMMIT
A best practices and networking event for global marketing executives.
September 04, 2008 - September 05, 2008
Westin Hotel, San Francisco
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News
'WSJ': Microsoft Taps Seinfeld
August 21, 2008
BOSTON Iconic TV comedian Jerry Seinfeld will appear as a pitchman in an upcoming $300 million Microsoft ad campaign, according to a report in today's Wall Street Journal. Seinfeld will receive $10 million for his participation in the effort, which will also star Bill Gates, the WSJ reported. The campaign is being devised by MDC Partners' Crispin Porter + Bogusky. Read Full Article
