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Doug Williams | August 29, 2008, 10:00 AM
Usage-based Broadband
As reported by Karl Bode, Comcast has come clean regarding its usage-based broadband caps for residential users. The company’s actions follow its long history of having an undefined ceiling on “excessive use,” and its more recent P2P throttling actions which had net neutrality advocates crying foul. To Comcast’s credit, the...( more )

IanFogg | August 28, 2008, 11:22 PM
3g Mobile Phone Battery Life
This is a slide from a report I wrote over three and a half years ago on Mobile Music Phones. In other words, the more successful a phone is with its design, the more people want to use their phones various features, and so the more strain is placed on...( more )

Thomas Husson | August 28, 2008, 05:34 PM
Mobile Social Networking
o2 & MySpace or Orange & Bebo were among the most striking deals between European mobile operators and online social networking sites in 2007. Many have followed since then and a bunch of mobile-only players are also claiming to have great audiences. Handset manufacturers have also embraced the trend and...( more )

Emily Riley | August 28, 2008, 01:17 PM
Going Corporate
For the past two days, several Jupiter analysts attended a meeting of the minds at Forrester headquarters in Cambridge. We assembled for a few reasons. First, to get up to speed on Josh's book, Groundswell, and the surge of interest it has generated. Second, to have a visionary discussion on...( more )

Julie Ask | August 28, 2008, 01:12 PM
Using Location to Give Context to Content
I saw my first really good example today of using location to add context to content. It was simple, but good ... and to me I define good as useful/providing some utility. I received an email from Orbitz alerting me to the fact that the Republican Nat'l Convention is in...( more )

David Card | August 28, 2008, 10:52 AM
Going Green, Embracing the Groundswell, etc, First Take
Emily calls it going corporate. Jeremiah calls it a mash-up. Irregahdless, as I think they say in Southie, what it means is putting together the two best teams in social media-marketing-computing research. And you know, even to this old cynic, it's already feeling like a team. (That whole Cambridge-Manhattan thing...( more )

Ed Kountz | August 28, 2008, 08:51 AM
Judge's Ruling Limits Scope of Discover Lawsuit
Judge Barbara Jones, the Federal judge overseeing Discover’s antitrust lawsuit against MasterCard and Visa, reduced the scope of Discover’s suit in a ruling that generated responses from both MasterCard and Visa over the last few days. Judge Jones, responding to a summary judgement motion filed by MasterCard, ruled no evidence...( more )

Mark Mulligan | August 27, 2008, 09:05 PM
Buy Beans Get Music
Is this for real? Nectar (the shopping rewards card) has launched a DRM free music store that allows customers to redeem points from their weekly Sainsbury shop for MP3 downloads. I feel like I should be saying what an innovative approach this is, but I can’t bring myself to do...( more )

Zia Daniell Wigder | August 26, 2008, 12:19 PM
Olympics site as bellwether of global online population
Yesterday comScore published visitation figures for the official Olympics site Beijing2008.cn during the first 10 days of the event. Much was made of the international nature of the traffic, and indeed, the list of top visitors largely reflects the global distribution of today’s online users (with the obvious exception of...( more )

Pfreemanevans | August 21, 2008, 10:12 PM
Online Sales and the Economic Environment: Q2 Update
News regarding the economic situation continues to be relatively gloomy and has been reflected in the Q2 results that offline retailers have been reporting. For example JC Penny reported Q2 comp store sales declined 4.3% versus last year, Abercrombie and...( more )

Diane Clarkson | August 12, 2008, 12:31 PM
Kayak arms travelers with information to avoid pain points
Kayak has launched information tools to provide travelers with details on some of the greatest pain points in travel: Airline fees are extensive, vary between carriers, and change frequently. In response, Kayak has posted a Fees Chart which is particularly handy when comparison shopping includes checked bags fees. The quality...( more )

John Lovett | August 06, 2008, 04:59 PM
Measuring the Olympics
As the world prepares to watch the games of the XXIX Olympiad, NBC is preparing to watch the world. The research team at NBC Universal is well aware that TV’s, laptops and cell phones across the globe will be tuned into Olympics news and coverage and their intention is to...( more )

Nate Elliott | August 01, 2008, 02:06 PM
Thoughts on the Brand Value of Paid Search
I've always been curious about how marketers use search for branding. Search is such an obviously direct response medium, but whenever we survey online advertising executives, they tell us creating brand impact is one of their top search marketing goals. I've actually spoken to marketers who admit they bid themselves...( more )

David Schatsky | July 31, 2008, 07:25 AM
Forrester Buys Jupiter
It was announced today that Forrester Research has bought JupiterResearch from MCG Capital for $23 million in cash. Forrester plans to integrate Jupiter's staff into its Marketing & Strategy division. The goal is to create a dominant marketing & strategy research organization that will become the indisputable leader in our...( more )

Bobby Tulsiani | July 22, 2008, 08:10 PM
Competing with Hulu?
We recently published our report “Competing with YouTube”, where we explored strategies to compete with the video giant. Hulu, who has carved out a niche strategy around full length TV shows and premium content, has been one of the early success stories of 2008 in the competitive video space. Hulu’s...( more )

Barry Parr | July 10, 2008, 08:48 PM
Not disruptive, but definitely big
Although I'm not buying Yahoo's claim that it's "disruptive", their new BOSS (Build Your Own Search Service) API has the potential to greatly improve the Web, create businesses, and increase Yahoo's profile. By removing the barriers to entry of massive crawling, indexing, and linking of billions of Web pages, BOSS...( more )

Ina Sebastian | May 07, 2008, 01:45 PM
Deal for a National WiMAX Network Announced
Sprint, Clearwire, and additional investors (Intel, Google, Comcast, Time Warner, Bright House Networks) have reached an agreement regarding a national WiMAX build out through a new company named Clearwire. My colleague Julie Ask wrote a very insightful blog on the motivations of the investors yesterday. As she implied, success of...( more )

Zachary McGeary | February 25, 2008, 12:08 PM
The IVR Revolution Will NOT Be Televised: We Predicted it First
A recent BusinessWeek story highlights the dwindling popularity of the pro-consumer crusade established by GetHuman.com. Page views on the site have dwindled from about 40,000 a day in the spring of 2006 to some 4,000. The discussion board, while still active, has quieted down since 2006, when thousands of comments...( more )

David Daniels | December 18, 2007, 11:49 AM
Not Always for Geezers
My colleague David Card makes a good point about the merit of emusic’s unprotected MP3’s and their _gradual_ foray into the “mainstream.” Now this is the point that I evoke the Proton Pack wearing words of Harold Ramis – “whatever you do, don’t cross the beams, Ray.” Crossing my beams...( more )

Sapna Satagopan | August 27, 2007, 04:21 PM
Talking Multimedia at SES
I moderated a panel on ‘Optimizing for video search’, a topic that we wrote on last year here. What has changed since last year? Increasing advertiser interest and agency enthusiasm, for one. According to our survey, 15 percent of search marketers performed multimedia search optimization in 2006, and 36% plan...( more )

Peter Sargent | August 09, 2007, 11:10 AM
Findings from the Online Video Custom Research Report
One of the points within the report I discussed in my last blog will surely get the attention of advertisers and publishers alike. In the consumer survey, we presented respondents with a scenario in which online video content was free...( more )

Marcia Loewenstein | April 10, 2007, 12:51 PM
Accessibility and Dunkin' Donuts?
Recently, I have seen some great examples of ‘accessible technology’ and the more broad application ‘universal design’ rising in importance – a couple of examples that I will point to… · Apple’s Leopard release and ‘Universal Access’ highlighted as one...( more )

Marcia Loewenstein | May 17, 2005, 01:39 PM
Is Technology Accessible? (How Do You Increase the Font?)
My Mom just got an iMac. Most of it was up and running before I stopped by (except AOL). I wanted to show her some AAA rates on a hotel site, so while I was there she installed AOL - didn't need any help there. .....but, as soon as she...( more )

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