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If like myself and other business people I have come across you probably have thought about the ideal business and what it might be like. Well here’s a list to get you started on thinking about it, feel free to add any points via the comments. 1. It provides value - The product or service is needed or highly wanted. 2. You can charge readily - For whatever you are offering you know the price is good and you feel quite okay about how much you charge. 3. You make a profit - And that profit makes sure you can develop the business further and create a “device†that provides readily well into the future.